Case Study:
Susan Carol
Independent Social
Work Services

The Scope

Susan Carol Independent Social Work Services has a range of diverse skills and over 25 years of experience. Susan is passionate about raising the profile of social work and delivering high-quality services. She also develops and delivers training for social workers and social care staff, using real-life examples to enhance learning. Susan came to us seeking marketing support to improve her visibility and reach a broader audience professionally and privately.

The Problem

While Susan had extensive experience and a strong reputation in the social work field, her marketing materials were not effectively communicating her expertise and services. She needed professional photography and video content to help her stand out in a competitive market and better showcase the value she brings to both social workers and private clients. Without these assets, Susan struggled to present her business in a way that reflected the high-quality service she provides.

The Solution

We provided Susan with a photo shoot that captured a range of professional images in different settings, showcasing her work and the environments in which she operates. Additionally, we created a series of videos that effectively highlighted her services, expertise, and commitment to social work. This combination of visual content and marketing tips gave Susan the tools she needed to elevate her brand and present a polished, professional image.

The Outcome

With the new marketing materials, Susan could better communicate her expertise and services to social workers and private clients. The professional photos and videos enhanced her online presence, enabling her to attract more clients and opportunities. The content also helped position Susan as a trusted expert in the field of social work, allowing her to continue raising the profession’s profile.

Interesting Things

This project is delivered on behalf of Tees Valley Mayor and Combined Authority and is funded by the UK Government through the UK Shared Prosperity Fund.

Tees Valley

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Working with Like Us has been really positive for me because the people that I’ve worked with have been really helpful. They’ve responded to me, I’ve had quick responses and they’ve done what they said they would do, which has been a great help to me and my business.

Susan Dyball

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Get in Touch

If you or your business would like help in regards to your business website, then please get in touch with the team at Like Us today; whether you need help to market, improve or grow your existing website, we can help you access grants and funding to get a site created.

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